Articles
Our Thoughts
Take a read of our musings and meanderings on what’s happening in our world, our industry – and beyond.
We have been featured on the Shopify blog!
As a leading Shopify Partner, we were asked to share our thoughts on key development trends and emerging best practices for Shopify in 2023.
10 ways you can optimise your Shopify Plus checkout
One of the many benefits of using Shopify is the Shopify checkout. It’s fast, flexible, secure, and easy to set up. However, if you have Shopify Plus, you can do many things to enhance and customise the standard checkout to improve the user experience and increase your conversion rate.
The Power of Page Speed for Conversion Rates
November and December is, without doubt, the highest-volume sales period per annum: with Black Friday and the Christmas holidays around the corner, online businesses prepare for the busiest two months of the year.
Part two: why you should use website insights to improve users' journeys
In the second article, we’re looking at the second tool we use – Crazy Egg.
5 black tech pioneers you’ve probably not heard of (but should have)
When you think of technology industry leaders and pioneers, the names Bill Gates, Steve Jobs, Mark Zuckerburg, and Jeff Bezos will be at the top of the list. And, while their achievements are impressive they all have one (ok, maybe 2) things in common, they’re all white (and men). In honour of Black History Month, we’ve put together a list of five black pioneers in the Technology and Computer Science industry that you probably haven’t heard of, but should have.
Part one: why you should use website insights to improve your users' journeys
We are big fans of using data to support our decision-making. We use data and insights when designing and building websites: from the very start of the project, all the way through to our ongoing, post-launch support. In fact, we don’t believe you should ever stop analysing the data to make tweaks and improvements to your website.
What is Shopify and why is it so popular?
If, like me, you’ve been living under an ecommerce-shaped rock for years, you might not have heard of Shopify. In this article, a newbie (that’s me!), who is lucky enough to be surrounded by Shopify experts on a daily basis, offers some insight into Shopify’s fast-growing, global ecommerce platform and why it is so popular.
Love who you love and be who you are
Not only is June 2022 Pride month, but it also marks 50 years since the first Pride event in the UK - a wonderful milestone in terms of inclusivity in the UK. Contemplating the origins and meaning of Pride, I consider why Pride is still needed today.