Our SEO-first approach to Shopify solutions

We’ve been in this business for over a decade now, and have seen first-hand the disconnect between web and SEO agencies, leading to misaligned strategies and missed opportunities for our Partners. 

Now we’re fixing it.

We’re bringing SEO services in-house to create a seamless, one-agency solution for Shopify stores: from build through to lasting online visibility. 

SEO built for Shopify success

Our SEO-first approach ensures every site we build is technically sound, search-engine-friendly, and optimised for long-term growth. This means:

• Structured data for better search visibility and rich snippet eligibility

• Semantic markup for clear, meaningful content that search engines understand

• Industry-specific SEO strategies tailored to ecommerce businesses

• Lightning-fast performance with optimised code and site structure

• Content creation and authority building strategies to prioritise growth over time.

By combining our technical expertise with SEO best practices from the start, we are making sure your store isn’t just live, it’s thriving and positioned for long-term success.

A partner you can rely on

SEO isn’t a one-and-done deal. It requires continuous planning, strategic adjustments, and a long-term vision. We build lasting, responsive relationships with our clients, providing clear, no-nonsense communication at every step.

We cut through the jargon and deliver practical, actionable insights with measurable results. Whether it’s technical audits, on-page optimisations, or a content creation and authority building strategy, we ensure your Shopify store stays ahead of the curve. And when you have questions, we’re here with answers that make sense, not just buzzwords.

Let’s build something great

At Thought and Mortar, we’re not just launching Shopify stores. We’re building sustainable, discoverable brands. We believe in smart, scalable growth and a collaborative approach that puts Shopify merchants, and their stores’ SEO, first.

Ready to take your store’s visibility to the next level? Get in touch.